Mark Weiner

Strategic Measurement Advisor - University of Florida: Professional in Residence

Mark Weiner is a renowned communication research advisor.  He is a member of the Arthur Page Society and a board director with the Institute for Public Relations, from whom he was awarded the Jack Felton Lifetime Achievement Medal. He is the author of “PR Technology, Data and Insights,” published in 2021.  This and his first book, “Unleashing the Power of PR,” were named by BookAuthority as two of the most important PR books in history.  Mark is a frequent speaker on topics related to reputation management, public relations return on investment, and data-informed communications strategy development and execution.