Chief Communications & Brand Officer - CSL Limited
As the company's first Chief Communications Officer, Anthony Farina is responsible for 60-plus staffers around the world. He leads the strategic communications, brand management and corporate affairs for the world's No. 3 biotechnology leader CSL Limited with 27,000-plus employees and business operations in over 100 countries with $10 billion in annual revenue. He is accountable for building, protecting and defending CSL's brand and reputation with key stakeholders and influencers around the world. Among Farina's global responsibilities are brand management, digital communications, media relations, issue/crisis management, employee engagement and C-level communications—providing strategic counsel to C-level leadership on all communications issues, positioning and reputation/brand management. He is accountable for building and developing CSL's award-winning global corporate affairs & communications function.